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Rebrands & Repositioning

  • Rebrands & Repositioning

Uber Didn’t Just Leave Nigeria; It Lost Touch With the Market

Uber’s exit from Nigeria after 12 years is easy to explain as another multinational struggling with the country’s…
byxcentrique news
September 4, 2026
  • Rebrands & Repositioning

inDrive Reaffirms Long-Term Commitment to Nigeria as Uber Exits Nigeria.

byxcentrique news
September 4, 2026
  • Rebrands & Repositioning

7UP Changes Its Taste for the First Time in 15 Years, and Gen Z Is the Reason Why

byxcentrique news
August 19, 2026
  • Rebrands & Repositioning

Kuda Said “More Life.” Seven Years In, That Is More Than a Tagline.

byxcentrique news
August 18, 2026
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